I started to wonder recently with the phenomenon that is Social networking how social is it really. The concepts of connectivity, where I can create a space that describes me, my interests and allow others to see/or interact with that space does not seem that social. Interaction is with a computer, or device (phone) with a computer. In most cases you are sheltered from emotion or intent and in the grander scheme of things the nuances of face to face interaction can expose. The information posted can be true, false or anywhere in between with a general feeling of protection from the outside world.
Our true online substance can become nothing more then a marketing campaign focused on the number of views, or virtual friends one can get, based on an online persona. We have now gotten to a global popularity battle.
I get social networking. I understand its strengths and its contribution model, but I really do believe that some of its weaknesses are rooted deeply in how the human interaction model changes to a more flat gated community.
Knowing my own life some of the best experiences occur outside, with real people having real interactions and seeing the intent (happiness, sadness, anger) in their faces and being able experience all of those emotions on a more personal level that a computer cannot provide. Hopefully Social 3.0 will bring physical human interaction back into the equation.